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Basic SEO Course

PKR 30,000

This beginner-friendly 8-week Basic SEO Course is designed for students, freelancers, bloggers, business owners, and aspiring digital marketers who want to learn how websites rank on Google.

You’ll learn the fundamentals of Search Engine Optimization, including keyword research, on-page SEO, content optimization, technical SEO basics, local SEO, and beginner-friendly link-building strategies. By the end of the course, you will be able to optimize your own website or start handling basic SEO projects for clients.

The Basic SEO Starter Program: Learn How to Rank Websites on Google in 60 Days.

This course is built for complete beginners who want practical SEO skills without complicated technical jargon. You will work on real website pages, search keywords, optimize titles and content, submit websites to Google, and understand how to improve rankings step by step.

By the end of this course, you will have a complete basic SEO strategy, an optimized website or blog page, and the confidence to start your SEO journey professionally.

In This 2-Month Course, You Will Learn How To

Why Choose Our On-Site Training?

Hands-On SEO Practice:
Work on real websites and learn how to optimize pages, blogs, titles, images, and keywords practically.

Beginner-Friendly Learning:
Every topic is taught from scratch in simple, easy-to-understand steps, making it ideal for students with no prior SEO experience.

Professional Tool Exposure:
Practice with Google Search Console, Google Analytics, Google Keyword Planner, Canva, ChatGPT, and beginner-friendly SEO tools.

Portfolio-Ready Final Project:
Complete a practical SEO project where you optimize a website page, conduct keyword research, and create a basic SEO report.

What You Will Master, Right Here in the Lab

SEO Fundamentals & Google Search Basics
Keyword Research & Search Intent
On-Page SEO & Content Optimization
Basic Technical SEO
Google Search Console & Analytics
Local SEO for Small Businesses
Basic Link Building & Off-Page SEO
SEO Reporting & Freelancing Basics

Ready to Start Your SEO Journey?

In just 8 weeks, learn the essential skills needed to optimize websites, improve Google rankings, and begin your journey as an SEO professional.

Join our practical Basic SEO Training Program and build the foundation you need for freelancing, blogging, business growth, or a career in digital marketing.

What Students Say

8 Modules • 32 Lessons • 8 Weeks

Module 1: Introduction to SEO & Search Engines

4 Lessons

This module introduces SEO, Google search, website rankings, and the core types of SEO.

What is SEO and Why It Matters
How Google Search Works
Types of SEO: On-Page, Off-Page, Technical & Local SEO
Understanding Search Results & Ranking Factors

Module 2: Keyword Research Fundamentals

4 Lessons

This module teaches you how to find and select the right keywords for websites, blogs, products, and services.

Introduction to Keywords & Search Intent
Finding Keywords with Google Keyword Planner
Long-Tail Keywords & Low-Competition Keywords
Competitor Keyword Research Basics

Module 3: On-Page SEO Essentials

4 Lessons

This module focuses on optimizing the important elements of a web page for users and search engines.

SEO-Friendly Page Titles & Meta Descriptions
Headings, URLs & Internal Linking
Image Optimization & Alt Text
On-Page SEO Checklist for Website Pages

Module 4: SEO Content Writing & Blog Optimization

4 Lessons

This module helps you write and optimize content that can rank and attract organic traffic.

Writing SEO-Friendly Blog Content
Keyword Placement & Content Structure
Content Readability & User Experience
Optimizing Existing Blogs & Pages

Module 5: Basic Technical SEO

4 Lessons

This module introduces essential technical SEO concepts needed to keep a website healthy and crawlable.

Website Speed & Mobile-Friendly Optimization
Sitemap, Robots.txt & Website Indexing Basics
Fixing Broken Links & Basic Crawl Errors
HTTPS, URL Structure & Technical SEO Checklist

Module 6: Google Tools for SEO

4 Lessons

This module teaches you how to monitor website performance using Google’s essential SEO tools.

Google Search Console Setup & Overview
Submitting Sitemap & Requesting Indexing
Understanding Search Performance Reports
Google Analytics Basics for SEO

Module 7: Local SEO & Basic Link Building

4 Lessons

This module covers local search optimization and safe beginner-level off-page SEO techniques.

Google Business Profile Setup & Optimization
Local Keywords, Citations & Customer Reviews
Introduction to Backlinks & Domain Authority
Safe Link-Building Methods for Beginners

Module 8: SEO Reporting, Freelancing & Final Project

4 Lessons

This module helps you apply your skills through a final project and learn how to offer beginner SEO services.

Creating a Basic SEO Audit Report
SEO Service Packages & Freelancing Basics
Client Communication & Project Handling
Final Website Optimization Project & Assessment

Keny White

Web Designer & Best-Selling Instructor

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